Three things authors should know about the new publishing reality

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Three things authors need to know about the changing landscape of publishing... ...and how Author (R)evolution Day can give you the insight you need. 1. There is no such thing as “business as usual” in publishing today. The publishing industry is in the midst of profound change—impacting authors just as much as it impacts brick and mortar stores. The only thing you can count on is that great content still rules, which means that no matter where emerging publishing innovations take us, you'll be front and center. To be successful, you need to understand how disruption in the publishing industry affects you. Publishers Weekly and O'Reilly Media have joined forces to create Author (R)evolution Day, bringing together authors, content creators, agents, publishers, innovators, and visionaries to explore the evolving role of authors. Publisher's Weekly Readers Save 50% (use code ARDPW) View the Agenda 2. You have more control over the finished product—and its success—than ever before. It's an exciting time to be an author. You have more control over your work than ever before. But additional control requires additional skills. And even knowing which new authoring tools or alternative publishing approaches to invest your time and efforts into can be challenging. Author [R]evolution Day gives you the insight you need to decide where to focus your efforts. 3. You can't tweet your way to success. You've probably been told that “building your platform” through social media and blogging is the path to an author's success. That's old school. And it's just not enough. To succeed as an author today (and tomorrow) you need more than Social Media 101. You need to understand: Your expanding role in the future of publishing How to leverage online communities to shape content, build audiences, and tap into new revenue models How to make the best decisions about copyright and intellectual property Which production and distribution services are right for you The free and low-cost digital resources you can use to increase book visibility and sales What new multimedia authoring tools can do to enhance and extend the life of your book project How to determine if independent publishing or a traditional publishing deal is right for you, your project, and your goals. Special 50% Discount for Publishers Weekly Readers Author (R)evolution Day, a one-day conference in New York City on February 12, is part of O'Reilly's Tools of Change for Publishing (TOC) Conference. It may well turn out to be the most thought-provoking day in your career. Publishers Weekly readers can save 50% on an Author (R)evolution Day pass -- just use code ARDPW when registering. We hope you'll join Publishers Weekly at Author (R)evolution Day. It will change the way you think about the future of authorship and the business of content creation in the digital age. View the Author (R)evolution Day agenda →

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