| Dashboard Command of Global Distribution & Sales Reporting codeMantra and ePubDirect combine forces to provide an accessible platform for the management and global distribution of eBooks to retail channel partners, along with comprehensive sales reporting and analysis. Visibility on eBook performance has become crucial – as publishers strive to make informed decisions around pricing, sales channels, return on investment and future resource allocation. ePubDirect's comprehensive analytics package fills that data void and works in tandem with any marketing activity to show the direct impact of campaigns on pricing. 
Moderators: Scott Cook, Director of IT codeMantra and Gareth Cuddy CEO ePubDirect
Location: Thursday February, 14 9:20 am. Chelsea/Gotham Room—Marriot Marquis, New York, NY
Title Management – Two Unique Approaches In developing title management modules for its collectionPoint 3.0 (cP3.0) customers, codeMantra has hit on two entirely separate approaches. In meeting requirements for the International Monetary Fund's publishing division, the company has developed a workflow that leverages existing databases and uses key metadata inputs as workflow and process triggers. The University Press of Mississippi has taken a more standardized approach to title management, but still metadata – its capture and systemic cross-referencing – plays a critical role in managing all data associated with a publications lifecycle. Moderators: Scott Cook, Director of IT codeMantra and Eric Freese Senior Product and Technology Development Manager
Location: Thursday, February 14, 11:25 am. Empire Room—Marriot Marquis, New York, NY
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